When it comes to the law enforcement products industry, no name is more single handedly responsible for raising the branding bar and changing the standards for excellence than Dan Power of Gold Leaf Strategies. From the moment he began marketing to this industry in the mid-1990′s, his name has become synonymous with exceeding the sales and marketing expectations of his clients.
The reason for this is simple – Power has the intuitive ability and insider expertise to truly understand the people he is selling to, enabling him to create compelling marketing programs with gripping visual images, crisp copy points, and cutting edge concepts potential customers take notice of and respond to.
A random image of the Arlington Texas SWAT Team recently photographed for a body armor client by Dan Power at Cowboy’s Stadium in Texas. (©MMXIII – All Rights Reserved – Dan Power)
Not one to ever rest on his laurels, Power is constantly looking beyond what was good enough for last year, last month, or yesterday and his skill lies with an innate ability to understand both his products and the people to whom he is marketing. He then structures the most powerful, creative, appropriate, efficient, and effective means possible to achieve the goals of his clients and to exceed their expectations.
“Dan Power and I have been business colleagues for 20 years. His marketing expertise, along with being the consummate professional, has positioned his clients to excel to some of the highest levels of financial prosperity in the industry. In fact, his competitors constantly try to emulate him, which is the ultimate compliment. Dan is an incredibly talented business developer and comes with my highest recommendation.” – Michael L. George, Publisher, Law Enforcement Product News
Dan Power is now available for short (project) or long-term engagements. CLICK HERE to view some of our recent projects and for information on how to contact us to discuss your needs today!
NEWPORT is to be home to the UK’s first centre of excellence for ceramic armour development. A new partnership between the Ministry of Defence and industry will develop the £2million centre, which will be the largest in Europe and will help to sustain 50 local jobs. The Defence Science and Technology Laboratory (Dstl) and Kennametal Manufacturing UK Ltd are jointly funding the new facility. Kennametal are currently based in the Leeway Industrial estate in Nash, Newport. Body armour containing ceramic ballistic plates helps protect UK Service personnel on operations. Read More
For 20 years, Miguel Caballero has been working in the body armor industry – a profession he began while working on a project as a business administration student in his native Colombia. His mother had paid $10 for his first manufactured garment: a comfortable – and safe – leather jacket. “One of our colleagues didn’t have a bodyguard, and didn’t wear any body armor as he found it uncomfortable to wear. That sparked my idea to create light, yet protective clothing,” Caballero tells Metro. Caballero, whose business is based in Mexico City, says that the United States is his main client. In the wake of recent school attacks in the US, Caballero reworked his safety apparel… Read More
The age of the “double A” battery as the battery of choice for portable electronics may be nearing an end as the U.S. Army extends the reach of advanced communications systems all the way down to the boots on the ground. Over the past year or so, the U.S. Army has begun fielding a the first fully-integrated fleet of networked communications equipment known as Capability Set 13, which will effectively establish a single voice and data network for the full range of Army operations. These new battlefield capabilities have dramatically increased the amount of power needed to support the typical soldier. Needless to say, AA batteries just aren’t cutting it. Read More
Burton’s 54 firefighters are wearing custom-fitted body armor on all emergency calls, a move spurred by recent attacks on firefighters and first responders nationwide, Chief Harry Rountree said.Burton and several other fire departments in Beaufort County have had body armor for over a decade. Many purchased armor in 2000, after four police officers from Port Royal and Beaufort were wounded in a shooting in August 1999. But the Burton Fire District has upgraded its vests and made them mandatory wear for all emergency calls. Read More
A Missouri Highway Patrol trooper and a bank robbery suspect shot each other during an exchange of gunfire Friday morning near New Melle. The bullet hit the 26-year-old trooper’s chest but didn’t penetrate his bulletproof vest. “He should be fine, maybe a little bruising,” said Sgt. Al Nothum of the Highway Patrol. The robbery suspect, 64, was hit at least once in the legs, Nothum said. Authorities said they didn’t think the suspect’s injuries were life-threatening. Both the trooper and the suspect were taken to a hospital. Read More